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Thrills Clothing

Born on Australia's east coast, Thrills creates clothing inspired by surf, music, and vintage motorcycle culture. Known for relaxed fits and vintage-inspired graphics, Thrills delivers everyday apparel with an effortless laid-back style.

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The Story of Thrills Clothing

Thrills started with motorcycles. In 2011, Brooke McGregor, Tabitha McGregor and Ryan Collins were importing and customising vintage motorbikes in Byron Bay under the name Cheap Thrills. While they waited for bikes to arrive, Brooke and Tab put together a small run of T-shirts. The tees took off, clothing became the business, and that vintage motorcycle spirit has stayed in the look ever since.

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Worn In From Day One

Thrills puts a lot of care into washes, dyes and sewing, which is why so many pieces look and feel like old favourites the first time you put them on: faded colour, relaxed denim, workwear shapes and casual shirts. The range has two sides. Some pieces are graphic statements drawing on music, art and counterculture, and others are quiet washed staples you'll reach for every day.

From Byron Bay to Tokyo

The brand opened its first Byron Bay store in 2015, launched a Tokyo flagship in July 2020 and arrived in the US in 2021. Tabitha McGregor is the creative director, and has steered the brand's circle toward musicians and artists rather than action sports. Cheap Thrills Cycles, the business behind Thrills, is also behind Worship. So the two are sister labels, albeit with very different personalities.

Fibres and Fit

Thrills uses hemp, organic cotton and recycled fibres across parts of its range, and its organic and recycled products go through a chain-of-custody certification process so you can be sure of their provenance.

We're big Thrills fans at Quest and we stock a great range of their men's and women's tees, shirts, jeans and other pants, shorts, fleece and hoodies, plus selected dresses, skirts and accessories. Come in and shop instore or online, we ship Thrills clothing New Zealand wide.